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Friday, September 23, 2011

Fox News/Google GOP debate most-watched of the year -- on TV & Web

The partnership between Fox News and Google/YouTube for the latest GOP presidential debate Thursday night proved very popular with both TV viewers and Web users.

Fox News racked up the largest ratings for a GOP debate yet this year, with 6.1 million total viewers, and 1.7 million in the target demographic: adults 25-54.

That's a big bump up in total viewers and in the advertiser-approved demo from the last debate, a partnership between CNN and the Tea Party Express on Sept. 12. That one gathered just under 3.2 million total viewers, and just over 1.1 million in the demographic.

It also doesn't hurt Fox that a new Pew survey on news media had 19% of the public choosing Fox News as the top source of TV news, besting local news (16%) and CNN (15%).  (Read full story here)

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