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Friday, July 20, 2012

Sales plummet on Pro-Obama online merchandise

In a dramatic shift from then-Sen. Barack Obama’s 2008 election effort to this election cycle, anti-Obama CafePress merchandise sales are outpacing pro-Obama sales.

During the first six months of 2008, 86 percent of Obama-related sales at CafePress were pro-Obama — just 14 percent were anti-Obama.

Over the first six months of 2012, 45 percent of Obama merchandise sales have been pro-Obama, 55 percent have been anti-Obama, according to CafePress totals.

By comparison, presumptive Republican nominee Mitt Romney‘s merchandise ratio has fared better.
Over the same 2012 time frame, 95 percent of Romney gear purchases have been pro-Romney — just 5 percent have been anti-Romney.  (Continues here)

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